As specialists in social media marketing, we are able to cater for whichever social media platforms your business requires. At Inferno Media we understand the audiences of social media channels fluently, putting us in a position to help equip you with the best social media sites to rocket your business’ online presence.
One of the most popular platforms we manage as social media specialists is Facebook, where we are able to harness the ability to tap into a large community at the drop of a post. Facebook has the most users of all social media sites meaning it is awash with those who already are, or who can be converted into, followers of your business. Facebook also boasts the most inclusive targeting features meaning we’re able to grow your desired audience with optimum results. Facebook allows a company to connect in a two-way conversation with those that can serve as powerful brand advocates, allowing your business to portray the voice you want whilst targeting a specific demographic.
Twitter is a key channel for brands and business to start discussions with a captive audience, and offers the opportunity to tap into conversations relative to your brand that are already happening. A fantastic monitoring and listening tool, Twitter can provide great insights about your business’s online presence as well as serving as a valuable customer service outlet with the ability to quickly answer questions and solve queries your followers may have. Through network building and strong content marketing, Twitter is a powerful network that can grow a valuable and consistent following for your company.
What Instagram may seem to lack in text and written content, it certainly makes up for it as a place to showcase your business’s photos and videos. It is a platform where it is vital to get creative to attract an audience using smart captions, popular hashtags and keywords alongside great imagery. It is also the social media channel where consumers or customers can be encouraged to share pictures of your products or services which can then be used for cross-promotion on other social media networks.
LinkedIn is the largest social media platform for businesses, allowing companies to create a page that serves as a go-to destination for all company information, products, services, staff, locations and so on. LinkedIn is a key area to share knowledge and comment on industry news relevant to your business, and it is a vital channel for industry professionals and business people to stay connected and informed.
The second largest search engine available makes YouTube the hub of online exposure. Video is highly optimised on all social media channels, meaning there are great opportunities for cross-promotion across multiple social platforms. With the prediction that soon more than two-thirds of all online content will be video, it is vital that businesses present audiences with the content they crave and put aside large chunks of text for short, sharp and impactful video content.
Pinterest is the perfect platform for brands that are highly visual. It is best thought of as the social media channel most similar to a ‘bulletin board’, where items of interest are categorised and ‘pinned’, however it is also a powerful marketing tool. Pinterest is geared to promoting your products, with shareable content cleverly labelled to attract your specific demographic.
With Google+ pages and communities businesses can share what they want, when they want, and with whoever they want. Everything shared on Google+ can be ‘public’ or only shared with people in specific circles which you set up and control, meaning your content is consistently reaching the audience you want it to. A social media channel with an immense outcome on your Google and SEO ranking, it encapsulates the ability to increase your online credibility. By customers or clients being able to succinctly post Google reviews and retrieve company information it’s a platform which could be key to your business’ overall online growth.
The scope of available social media channels is infinite and it’s vital we dedicate our social media marketing tools to the right platforms for your business. Please browse our website to find out more about what we can offer you on each individual network, putting you at ease that we’re passionate about getting your content to the right people in the best way.
If you contact Inferno Media today, we will provide a social media analysis, and consultation to show you how social media tracking will drive help drive new sales and leads for your business.
Social media is a true expertise, and it's rare to find a company that really understands how to leverage this medium. Inferno Media are an excellent social media company and have partnered with me to help many of my London and Dorset clients fulfil their marketing objectives and in particular with new lead generation activities.
“I’ve worked with Inferno Media across various lifestyle clients and I always find them pro-active and approachable. Social media can be a real minefield and it’s critical to keep up-to-date on the latest trends and innovations. The team have always helped my clients to not only implement but also challenge their social media and customer engagement strategy. Their skill set and industry knowledge is a valuable complement to any marketing mix. I would not hesitate to recommend them to other clients.”
I’ve been very pleased with Inferno Media and their services. The Boat Club has come a long way since the beginning of 2015 and I am grateful to Inferno Media for helping to aid our growth. We've seen some great results since the beginning of our social campaign and I look forward to our future with Inferno Media. Highly recommended.
"Thank you to Inferno Media, love the work they have done for the Beauty Bar. Very professional service and have gone above and beyond to ensure the salon was represented to a high standard throughout all social media networks."
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